You have a powerful “Sales Team” in your business and they are your customers. All you have to do is earn their respect, develop best relationship, show them you appreciate their business, regularly communicate with them, educate them on the benefits and value you give, “train” them how to refer you and reward them for doing so and they will bring you all the business you can handle.
If you develop and operate a professional referral marketing programme in your company, there is no reason why you should not at least increase your business dramatically.
In brief a referral marketing programme is a structured and systematic process which you apply in a programme, which encourages, educates and rewards your customers and contacts to think and enthusiastically talk about you a great deal more.
For example on how much referral business you can gain, and have possibly lost, try the “Referral Calculator” at:
http://www.goldnetreferralmarketing.co.uk/calculator.php
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